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Does IIFYM work?

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500 500 Camy Kennedy
“IIFYM is a revelation to almost all who come across it.” -jamiec85

Some people might say that…but I’m in the mood to question the status quo, especially when it comes to dieting…

And If you wondered where this profound quote came from….

Yes, I am doing my research in bodybuilding forums to see what the IIFYM community has to say about how great it is. Before we dive deep into this topic and I provide my opinion on if IIFYM works – you must be aware of the fact that my hard and fast opinion is this:

Diets don’t work.

For those of you who don’t know what IIFYM is…it stands for “if it fits your macros” and the reason traditional dieters and healthy eaters love it is because they get to eat non healthy foods and still acheive fat loss…

Macros is short for macronutrients, which are the building blocks of the food we eat.

The 3 macronutrients are carbohydrates, fats and proteins.

What IIFYM declares, is a set number of carbs, fats and protein depending on your bodyweight, sex, age and physical goals. Once you have that “set” number of macros, people will keep track of their macros using an app like myfitnesspal.

There are many IIFYM calculators out there for beginners to figure out their macros..

I’m not going to link one here for you, because I’m not sure if it’s the right thing for you yet..read on…

Let’s define what “work” means…

….(of a machine or system) operate or function, especially properly or effectively.

So let me pose this question to you. When you buy a used car and it “works” for 2 weeks….does it actually work?

If it works for 3 months…and then breaks down…does it still “work”…

If when you are driving this car, it constantly stutters, the check engine light keeps coming on, you have trouble starting it, and it’s creating a whole bunch of daily anxiety and stress, does it “work”…??

You might see where I’m going with this…

I’d like to focus on the words properly and effectively.

ef·fec·tive·ly :  in such a manner as to achieve a desired result.

So if your desired result is to drive your car too and from work, across the state to visit family, out for night on the town with friends, and to grandma’s house for Christmas all while feeling safe, secure, stress-free and confident…then all of the above scenario’s would you agree the car does not really work?

It only kinda works… or works “well enough for now”…

In order for a “diet” or a “system” or a car to work…it has to work long term, and not be an area of stress and anxiety.


Here’s the deal. I will share my experience with IIFYM. And after working with hundreds of women and hearing their stories, I’ve come up with a solid conclusion..

If it causes you stress, anxiety and constantly feeling like you are failing, then it does not work.

  • most women are not getting enough protein in so automatically increasing your protein will help stabilize blood sugar, reduce cravings and promote fat loss
  • you get to eat “treats” pretty much every day “as long as it fits your macros”
  • you don’t need to eat bland, boring “healthy” foods
  • some people find it sustainable
  • perpetuates the dieting mentality of counting every little thing
  • it’s still challenging to fit your macros and eat “unhealthy” foods – it takes a daily plan on what you are going to eat
  • when you get to the end of the day and you are 50+ carbs over your goal and -72 on your protein 🙁
  • eating treats every day just because you can, when you really don’t want them
  • when you start to feel anxiety, stress and overwhelm at having to log every single bite
  • the majority of women that I work with who have done IIFYM, have used it as a “diet” and it became too much for them
  • not sustainable if it causes stress and anxiety and feelings of failure
So…now what?

Here’s what women dieters tell me — they get high anxiety over having to log their foods and fit and “exact” macro budget each day. They feel overwhelmed when they get “off track” and then have a hard time being able to go back and stick to it…

In my experience, following a meal plan did not work for me, because someone else was giving me “rules” that I had to follow and exact meals that I needed to eat. For me, in order to be successful, I had to be allowed to make my own choices, create healthy meals, and eat things that taste good to me. #rulebreakerforlife (Join our Facebook community: Rulebreaker Lifestyle)

Would you want to know more?

What if I told you that I could offer you all the PROS and none of the CONS in a balanced solution that would be sustainable for the rest of your life? And it’s not called IIFYM.

I have a solution called #IIFYLG – “if it fits your lifestyle goals” — and its amazing because it actually takes into account what is important to you in life.

Do you love going on date night with your husband?img_7994

Do you adore wine & cheese with your girl friends?

Maybe you’d rather have a pizza…

Or if you are like me, you are obsessed with sweets 🙂

Using #IIFYLG is a tool that can help you make sense of how “strict” you need to be based on your goals. If you are feeling deprived and anxious on IIFYM, then it is NOT working.

Are you open to using another method?

Step #1: More meals, more protein

Step #2: Food Threesome

Step #3: Addressing Alkalinity & Cellular cleansing

None of these things are a diet. In fact, my clients who come to me for weight loss and meal plans, are taught how to create balanced meals, still eat out when they want and make room for the sweets, the alcohol, the pizza or the chips.

And until September 16, 2016, I have spots open in my online nutrition & lifestyle course: The Better Method where you can learn all this and more!

Here’s the catch.

It’s only for women who are ready to take responsibility for themselves and their health. It’s only for women who want to stop dieting forever, and want to live a balanced life. It’s only for women who are open to learning about a balanced way and are willing to trust the process and view even “failures” as successes, always looking for something to learn during the process.

If that’s you, then keep reading…

The Better Method is an 8 Week Online Nutrition & Lifestyle Course that helps women stop dieting, gain confidence, and finally stop feeling frustrated with their lack of results while dieting.

In the course I teach you how to live balanced, train tough and live a lifestyle you love, while still achieving sustainable fat-loss.

The Better Method Course is NOW open for enrollment, but closes on Friday, Sept. 16th at 11:59pm EST.


If you are not sure if it’s for you, book a fat-loss strategy call with me today.

Want to know how to break the top 7 dieting rules and still see results? Download the NO More Diets Cheat Sheet here!

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